Kitkat Chunky Chocolate Bar
4.0
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  • I think it sometimes carries a far too premium price for what is basically a revamped Kitkat and a basic piece of chocolate

    • by JustHonest
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      The Kitkat is such a simple chocolate bar, so when it launched the Kitkat chunky, it was a another great product extension. Always seen as the light chocolate bar, but perhaps some people saw it as not filling enough or even perhaps not manly enough as it was often associated with breaks and cups of tea.

      The Kitkat chunky changed this. As the name suggests, it was more of a bar and it was chunky. It could sit alongside the Mars and


      Snickers on the shelves and not look out of place. It was almost as though a diversion had been put in place just to draw you towards the Kitkat.

      The Kitkat chunky though had a firm outer chocolate coating like the Kikat but had much more biscuit inside. When you bit into this Kitkat you actually felt like you were eating something. It didn’t have a tough centre but the biscuit is still more enjoyable as there is more there than in ...


      • the small sticks of the normal Kitkat.

        It was as though a solution had been found for those who were not too bothered about a Kitkat and they hadn’t even realised it, but they were now happy to buy this, thinking that they were really buying a chocolate bar when really, they were just eating a more compact version of the bar they had stayed a little away from.

        It’s a great idea, mainly from a marketing point of view as I personally

        think it’s still very similar to the original Kitkat, but some think different and if this helps them to but it, then Kitkat have done their job.

        Still a nice eat though. I think it sometimes carries a far too premium price for what is basically a revamped Kitkat and a basic piece of chocolate. Though I suppose if it was priced much less than all the others it would suggest to the consumer that it was not as good quality wise.




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    The review was published as it's written by reviewer in November, 2010. The reviewer certified that no compensation was received from the reviewed item producer, trademark owner or any other institution, related with the item reviewed. The site is not responsible for the mistakes made. 2710111325901030/k2311a1110/11.10.10
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